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You are here: Home / Pay-Per-Click (PPC) / Time for Holiday Marketing Campaigns

November 6, 2020

Time for Holiday Marketing Campaigns

Holiday Marketing Campaigns - Kenneth Jackson
Holiday Marketing Campaigns – Photo by Kenneth Jackson – Shot on a Nikon D5200

Holiday Marketing Timeline

  • November 1 – Review Holiday PPC* Campaign
  • November 4 – Set Up Realistic Shipping Expectations & Timeframes On Websites 
  • November 8 – Launch Holiday PPC Campaign
  • November 11 – Prepare Holiday Email Campaigns
  • November 13 – Launch Holiday Theme & New Categories on Websites
  • November 18 – Launch Holiday Email Campaign, Send Holiday Gift Guide Increase PPC Bids.
  • December 2 – Send Second Holiday Email Newsletter.
  • December 16 – Lower Bids On High Spending Keywords & Shopping Engine Products.
  • December 20 – Promote “Last Day To Order Before Christmas”

*PPC = Pay Per Click Advertising through Google and Facebook

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Filed Under: Pay-Per-Click (PPC) Tagged With: Facebook, Google, Pay-Per-Click, PPC

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